Keeping organized is a major component of promotional marketing. When you’re dealing with thousands of bloggers, figuring out who wrote what, when to send out a product, and how you should rate your bloggers is critical. We developed a control panel that shows all the stats necessary in a simple to follow format.
Promoters Control Panel: Overview of Promotions
When logging into tomoson.com you will first be able to see an overview of your promotions and what’s happening with them. This birds eye view tells everything from how many promotions you have to what products you need to ship out. Each of the promotions on the overview page will have links going directly to the stat or information details. The best part of the overview is you can see the total POTENTIAL traffic, twitter followers, and facebook friends who are part of your promotional network.
WIREFRAME OF PROMOTION OVERVIEW CONTROL PANEL
Promoters Control Panel: Blogger Stats
As a promoter you want to know what each of the bloggers are doing for each promotion. The blogger stats page will show who is writing reviews, if you need to enter a tracking number on a product shipped, and the traffic each blogger has. After each blogger writes a review you can view each review, see the amount of keywords written in the review, and if the blogger created any links tracing back to your website.
Shipping products is also easy with the control panel. From the blogger stats page you can mass upload tracking numbers using an excel csv file. This way you can manage large numbers of products being shipped daily. The system can also export blogger shipping information into the same easy to manage csv file. This can be uploaded to any shipping module like stamps.com for quick shipments.
WIREFRAME BLOGGER STATS
Blogger Control Panel: Overview of Promotions
Bloggers can also see what’s going on with the promotions they’ve applied to. An easy to view display will show if they’ve completed all the steps to apply for a product and when they need to review a product. When a promoter ships a product the blogger he/she gets notified and can log back into the system to see the tracking number. Once the review is written the blogger can verify the review on the system with a few clicks.
WIREFRAME BLOGGER CONTROL PANEL
Next week we will be reviewing the custom message center which allows promoters to answers multiple blogger questions with one message.
What is WSOIS.COM? World Series of Intramural Sports will be a social networking web design for people interested in intramural sports. Many people are looking to join, start, or get involved in a non-professional sports team. Not only will WSOIS allow people to get involved with intramural sports, it will also provide an avenue for intramural sport teams to promote.
A website designed to bring together people who play Intramural Sports. Many people do not have the time or talent to play on High School, College, Minor, or Professional sport teams but still have the desire to play sports. WSOIS.com plans on building a community around teams, players, and sporting events.
This business can start out online, but can very easily be expanded offline. Hosting events, tournaments, and the ‘World Series of Intramural Sports’ would be the long term goal.
Main Sections:
PLAYERS: People looking to join an Intramural Sports Team
CAPTAIN: People looking to start, manage, and promote an Intramural Sports Team
OWNER: The owner would control it all
Website Community Features
Find an Intramural Sports Team
Start an Intramural Sports Team
Promote an Intramural Sports Team
WSOIP Championship
Find an Intramural Sports Team: Most people will come onto WSOIS to find local intramural sport teams they can join. There will be a search feature for users to search for local teams by city, state, county, and by sport. The owner can choose any sports to include but some might include: basketball, flag football, soccer, softball, volleyball, golf, tennis, racket ball, and kickball.
Start an intramural sports team: There is usually one captain of an intramural sports team that originally starts a team. This person will sign up as a ‘captain’ and be able to create, manage, and promote their intramural sports team at WSOIS.com. Every captain will be able to build their own team web page.
Any player the captain allows will be to sign up from this web page. The captain will control who can sign up and will be able to manage his entire team on WSOIS. The players that sign up will be able to create a player profile with in the captain’s web page. Both the captain & players will be able to communicate with one another, check the team’s roster, and many other features.
Promote an Intramural Sports Team: The main reason why social networking websites are so popular is because they promote themselves. If you empower your members (captains) to promote their sports team (which is really a section on WSOIS) the marketing of your website will be easier. This section would also allow members to Download Intramural Rule Sheets, Download Educational Materials, Download Forms.
WSOIP Championship: It should be the goal of this website to bring your online community offline. Hosting the World Series of Intramural Sports will simple add to the branding of your business and create a loyal customer base.
Competition
We really don’t see any competitors, rather other organizations that you can partner with. There are other ‘Intramural Sports’ organization, but mainly through universities. Intramural sports are huge on campuses and colleges support them greatly. Your website would give these intramural sport teams an ONLINE HOME.
It is our recommendation that you keep your site free and make money in other places such as advertising due to your target market. It would be the goal of the site to expand past college because local communities also offer intramural sports; they call it recreational; sports. Almost all communities have organization that offer recreation sports but NO ONE KNOWS OF THEM.
So, we view your ‘competition’ as your target market. You are not trying to compete with these organization, you are trying to provide a market for these sport teams in the organizations to have their own Intramural Sport Team’s website.
I while back I saw a PBS special on the something called the “World Wide Mind.” The premise of the “World Wide Mind” is to be able to connect to the internet with your mind. PBS interviewed a scientists Dr. Phil Kennedy, Ramez Naam, Steve Mann, and Dr Rodolfo llinas. Dr. Rodolfo Llinas who with the help of his students have created a prototype of wires small enough to swim up your blood stream, into tiny blood pockets in your brain, and in a sense “wire” your brain.
The OBS study went farther and explained what one could accomplish if they were connected to the Word Wide Mind. If they needed directions to the store they would not find a map, they would not ask directions, they would not find a computer, they would just think it, and they would find the answer “online” (i.e. in their mind.
Crazy. Interesting. hopeful. – however you view the theory Dr. Rodolfo Llinas has, you still have a thought on it; correct? Do you think it is possible? Do you think it could happen in 10, 20, 100 years? Aren’t you a little excited to learn more about it or atleast watch the PBS special?
The point I am trying to make is that whether you think it is possible or not it is an interesting subject. I believe it is possible, I would love to hear everyone’s thoughts on it, I would love to learn more about it, I would love to follow Dr. Rodolfo Llinas studies.
Other people may think it is a ridiculous theory, it could never be done, the government would never allow it, there are too many security risks, and no one would agree to wiring their brain. The more publicity Dr. Rodolfo Llinas gets the more people will to voice their opinion if they disagree.
What someone should do is start by creating a basic forum about the world wide mind. You can use Vbulletin for this, buy a custom skin, and have a web design & development company install it. You would need to research the subject and create all the categories but that could be done in a day. Then you would just allow people to come on your forum and discuss the world wide mind.
Marketing:
No one will come to your forum unless your promote it. The easiest way to do this would be to hire a professional writer to research the subject (or write it yourself) and post massive amount of articles, research, opinions, etc… on your site.
The goal would to become #1 for the keyword “world wide mind” in Google, Yahoo, MSN, and all other major search engines. Granted many people may not search for that but the ones who do will love your site. As Dr. Rodolfo Llinas gets more press about this more people will be searching and guess who will benefit, you!
This is a long term investment (very low start up) that could pay off huge. Something as big as a “new internet” would be worth throwing up a forum and seeing what happens. Worst case scenario the world wide mind folds and you lose your investment. But if anything does happen you will have the greatest opportunity to act upon it, you will ready be #1 in the search engines for it.
This community website will be the ‘Ultimate Gambling Source.’ There are many people that gamble and many people that claim to be gambling experts, Bet3k.com aims to build a market that brings the two together. The website will not be a gambling website, but a community website for both sports handicappers & for those looking for sports betting advice.
Main Sections:
USER: They will come to Bet3k.com to get sports betting advice MEMBER: They will come to Bet3k.com to give sports betting advice OWNER: = The owner will be able to control it all
The reason why sports handicappers (members) are going to join this site is because they want to promote their own sports handicapping services. They are going to come to Bet3k.com, register for an account, create their business profile, and give sports advice to USERS.
Member’s Community Features:
1. Free Sport Picks:
2. Premium Sport Picks
3. Handicapping Contest
4. Handicapping Records
5. Daily Fan Poll
Free Sport Picks: Members will be able to click on this section and post free sport picks. Each sport pick they create will be a new page & these pages will be able to be searched / browsed by users. Eventually Bet3k.com will promote itself as more members post daily sport picks; expanding the website with natural targeted content for the search engines.
Premium Sport Picks: Members will use this section to promote their own handicapping services. They will post their free sport picks to show people that they can pick winners which will encourage people to sign up for their ‘paying’ handicapping services. Most handicappers in the industry offer ‘pay-by-game,’ weekly, monthly, and yearly picks.
Handicapping Contest: Members will be able to enter in free & paying season long sport handicapping contests. Contest will encourage ‘branding’ of Bet3k.com since handicappers need to enter in their contest picks daily or weekly on the site. It can also be very profitable; we suggest keeping the price of the buy in around $250 -$350 and limit it to 200-300 handicappers per sport/team.
Handicapping Records: The only way for users to decide which handicappers are good and which are bad is to display detailed records. Users will be able to browse & search handicapper’s free sport picks, premium sport picks, and contest picks to make an educated decision on who to trust.
Daily Fan Poll: Users will be able to participate in picking sporting events here. We find that users like to see how they match up to handicappers so this is where they can do that.
Competition:
If you are familiar with the sports handicapping industry you know there is not a strong presence of sports handicappers online. There is a large demand for sports advice, but you will find a limited number of website that truly offers FREE SPORTS ADVICE. The one site we found is: www.Free-Sports-Picks.com
The other competition is individual / company owned sports handicapping sites. Usually the best handicappers join together to offer multiple points of views (that is what people want we found). That is the reason why we want to build an entire online community for all sports handicappers to use. The best group sports handicapping site we found is: http://www.sportsinfo.com/
So we aim to do with Bet3k.com is allow any sports handicapper to own their own site (with in Bet3k.com) similar to sportsinvestmentgroup.com but display / track their results similar to how Free-Sports-Picks.com does.
Bet3k.com will look / work entirely different then both of these sites above – we just wanted to give readers a better visual for Bet3k.com. WebBizIdeas.com actually has 95% of the Bet3k.com outlined and knows a little bit about the online gambling industry since we used to design casino / poker / sportbook websites.
Extra Add Ons
An extremely profitable add on to this website would be fantasy sports betting software. The best part about Bet3k.com (if you do it right) is that there will never be ANY gambling links on the site. If you are a smart marketer you will find a way to brand the business to consumers and make ‘gambling’ a free sport; just like fantasy sports.
Just like fantasy sports, you could be the leader in fantasy sports betting. Depositing money to online casinos with credit cards is now illegal in the United States currently. WebBizIdeas.com has the resources (since we used to create sports betting sites) to build fantasy sports betting software that could be used in Bet3k.com.
The fantasy sports betting software would work the same way regular sports betting does, except the money would be replaced by points & prizes. The only other site online is www.NBX.com which did a decent job with their software. This software is optional and can be added on at anytime.
Why this business will be EXTREMELY PROFITABLE:
I don’t need to explain to you that the U.S Gambling Industry was a $100 billion dollar industry and millions upon millions of people used to and still do gamble online. But my point I want to get across is that there is a LARGE DEMAND for online gambling and NO LEGAL SUPPLY in the U.S.A.
Build this online gambling community and gain control of the online gambling market in the USA. Right now it is illegal for U.S citizens to deposit money in online gambling businesses. Instead of fighting the system, build a business that allows consumers to ‘gamble’ legally.
There are well over 50,000,000 million people that used to gamble online in the U.S.A. that can not anymore. If you convinced 1% of that market to sign up for a $20 a month membership at your website you would be a millionaire in a month!
Future of this business:
I do not know the future of online gambling; no one does. I do know the U.S government would love to receive a piece of the $100 billion dollar gambling industry. My opinion is they will eventually regulate the industry and eventually if businesses follow the rules legalize it; just like they do for brick & motor gambling facilities.
Right now millions of U.S citizens would love to bet on sports – build this social networking site, add on the fantasy gambling application, and gain the gambling market share.
Besides selling more products by getting bloggers to write reviews on them, you can increase your search engine ranking from the links created during the review process. As many of you know building links coming back to your website helps increase your websites search engine ranking.
When you send a product to the approved blogger they will write a review and most likely add a link in that review going back to your website. This one-way link is a huge benefit to your websites search engine goals. Most of the time Google gives bloggers higher search engine rankings because they are updating content regularly. Your review will be one of those pages that are weighed heavily, talking about your product, and linking back to your website. These are the three major components to any link building campaign.
How Do I Tell What Links Were Added In A Review?
The power of Tomoson is its reporting features. After a blogger writes a review they need to verify it with a simple piece of code they copy into the review. This piece of code serves two purposes:
1. It will display an icon stating this is a review the blogger got a free product for (Which is now required by law for all bloggers to do)
2. It will capture the review so we can display it in your Tomoson.com control panel.
The second purpose gives you, the promoter all the power to review what was written, how many links are in the review, and where they link. This makes Tomoson.com not only a powerful sales tool but a powerful SEO tool as well.
Next week we’ll review the tomoson.com Control Panel.
Tomoson.com will have two types of users, bloggers and promoters. The promoters will be the users giving away a product and the bloggers will be the ones writing the reviews on those products. The One of the reasons Tomoson is being made is to bring these two users together on one website.
Blogger Accounts: 100% FREE
Bloggers will be able to register on Tomoson.com for FREE and browse all the products available for review. If a blogger sees a product he/she likes, they can ask questions to the promoter directly or apply to review the product. If they pass the promoters criteria then the promoter will mail the product to the blogger for FREE to write a review and keep. The promoter’s criteria will be things like the amount of twitter followers, website traffic, and number of facebook fans. If the promoter sends a product to the blogger and he/she does not write the review and verify it was written, the blogger will be banned from tomoson.com.
Promoters can allow blogger contests as ways for bloggers to have contests on their own website and give away a product they reviewed. If the promoter allows the product to be used in blogger contests then after the blogger verifies the review. The blogger can promote on their own blog a contest giveaway the product their just reviewed to their readers. The obvious benefit is the promoter get’s exposure on the blog twice and the blogger gains more readers.
Promoter Accounts:FREE 30 Day Trail
The promoter is the person who truly benefits from the power of Tomoson.com and that’s why we give them a free 30 day trial to test the software. After the 30 day trial they can cancel the membership or continue and pay a small monthly fee. The promoter will be able to create promotions, set their criteria, and manage what bloggers are writing reviews.
The advantage to the promoter is getting access to thousands and hopefully millions of bloggers who are willing to write reviews about their products, translating into millions of buyers who read and purchase that product. Here are some quick numbers for you to think about. If your product costs $40/item with a 30% markup and you give away 10 products to ten bloggers who each have 10,000 unique visitors, 500 twitter followers, and 500 facebook fans. You have just got your product in front of 110,000 people PER MONTH for $400. Even if only 1% of those people bought from you (1100 people) that still equates to $12,800.00 in pure profit in that first month. This is the power of tomoson.com and why we wanted to make a piece of software to bring bloggers and promoters together.
Please stay tuned for the next blog update on why Tomoson.com will help your search engine rankings (coming next week)
To all the promotional marketers and bloggers out there this is for you. WebBizIdeas has been marketing websites that sell products for over 8 years now. During this time we’ve found a very effective means of increasing sales and search engine rankings simultaneously, PRODUCT GIVEAWAYS. Since bloggers control a large portion on content found online we started giving products to bloggers to review for FREE. These bloggers wrote HONEST reviews and posted them online for their readers. Some of the reviews were good and some bad, but we made sure they wrote them and posted something to link back to the website we were promoting. The result was a large number of back links, higher search engine rankings, and more products sold.
All the bloggers needed to disclose they were reviewing the product in exchange for a free product but that didn’t detour potential customers. They appreciated the honesty and bought more products because more creditability in the company was created. Obviously this was a win win situation, the bloggers got free stuff and the promoters sold more products.
The major downfall to all of this was the management side of things. It was extremely time consuming to monitor all the bloggers, make sure they wrote the review, make sure the product was shipped, and make sure the bloggers were keeping everything legal.
This management dilemma is what brings us here today. We are in the process of making a new piece of software to manage all of this. Users will be able to go from 40 hours/month of management time to 2 hours/month of management time. The software is called Tomoson.com and we are looking to launch in the next 4-8 weeks.
If this sounds interesting to you please go to www.tomoson.com to sign up free updates and promotins on the project.
With over 50,000 blogs created each day bloggers have become an influential voice online. Reading the FTC’s New Endorsement & Testimonial Guidelines this voice has caught the attention by quite a few people. Our company has been working on an internet business idea over the last few months called Tomoson.com that we are now revealing that will help these Bloggers, Advertisers, and Endorsers.
Problem: No organized & cost effective to generate, promote, and manage product reviews, contests, endorsements, and advertising testimonials.
Solution: Create an application that will help Bloggers, Advertisers, Endorsers, Business Owners, Product Marketers, and eCommerce Website Owners manage online product reviews & contests.
That is what Tomoson will accomplish. We have manually tested the product review & contest process through out 2009 and are in the final stages of the web application architecture. Subscribe to our blog to stay informed on development & marketing updates. Our goal at WebBizIdeas.com has always been to help people start internet businesses. The best way we have found to do that is by example. So when we mean post updates we mean we will literally tell you our entire marketing plan, show you our site architecture, design, and practically every part of the business idea before it launches!
We are looking for feedback & suggestions so don’t be shy to comment.
It is no secret that the future of online business involves Google & Mobile. Google’s rep just talked at the annual ANA conference and had a very interesting outlook on the growth of mobile technology. After watching this it is obvious they are focusing heavily on this.
Also, at the 40 minute mark Eric Schmidt (keep in mind his an advisory for the President of The United States as well as works for Google) had an extraordinary comment that relates to content. In short:
The technology to stream just about anything cheaply is very near. In his mind (keep in mind Google + President Adviser) the devise (radio, TV, cell phone) will not matter in the future, it will be the content that is important; because it will be able to be streamed through any medium or devise in the near future.
Meaning, you can run a TV station, News Room, etc… from your basement and get it in every household in the world because of the internet. Reaffirms that (1) content is so important (2) Internet TV technology is the wave of the future.
The next step if someone wanted to start AutomotiveClubs.com is to define your user audience. The business would obviously have two users:
Automotive Clubs
Car Owners Who Want To Join An Automotive Club
Automotive Clubs: In my research I estimate over 10,000 automotive clubs in the United States; 3x that in the world. I have been in contact with over 1,000 of these automotive clubs in the USA already. The reason we initially were in contact with these companies because our company sells automotive keychains.
The owners of the clubs are quite friendly, but strapped for cash. Most of the clubs our non-profit or profitably enough to stay in business. They stay in business because club members volunteer their time & sponsors help them financially. Their club websites are old & outdated. Interaction between club members and related clubs is non-existence; that is where the opportunity is.
Car Owners: I don’t need to quote stats on the number of car owners there are in the United States; everyone knows there are many. Granted, most are not too proud of their vehicle to join an automotive club, but high end automobile owners would be our target market as well.
So Step #1 to building a business Is Market Research
I have compiled a database of the known automotive clubs that have websites online today. You can download it here:
Step #2 to building a business Is To Analyze that research
Of the many Automotive Clubs we spoke to National Council of Corvette Clubs (NCCC) provided the best market analysis. They were very excited about the idea that each of their clubs could have a free website where they publish news, events, pictures, videos, and of course give the ability to sign up new members; but they would not pay for it.
So, after all the research & analysis the data showed that Automotive Clubs would benefit greatly from AutomotiveClubs.com; but we needed to figure out a business model that would allow Automotive Clubs to sign up for free. What is more is the SIC code for Automotive Clubs (8699-12) does not provide any help in finding the clubs; the listings are all AAA insurance providers.
The database above is the largest list online for United States Automotive Clubs. Starting the website you would use this database to pre-populate the Automotive Club Database online.
Download Automotive Clubs Database
